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How to Use Surveys to get Proven Insights

How to Use Surveys to get Proven Insights

Google Consumer Surveys can capture research in real-time, getting you the answers you need in as little as 24-48 hours. Less expensive than traditional market research, companies of any size can easily get access to high-quality data that may otherwise be out of...
AdWords Mobile: Campaign Strategy & Management

AdWords Mobile: Campaign Strategy & Management

Targeting ads to the mobile consumer though search, display, and mobile app ads. Understanding how to create ads targeting consumers using campaign settings and bid adjustments. Expanding your mobile ads with ad extensions, including call, location, sitelink and app...
Rock Mobile: The Future of Attribution

Rock Mobile: The Future of Attribution

Google performance specialist Steve Griffiths discusses mobile attribution best practices with agencies in the UK and Ireland at Google Partners Rock Mobile on 8th May, 2015 in Google London.
The Rise of Mobile & Micro-Moments

The Rise of Mobile & Micro-Moments

In a world of constant connectivity mobile has changed the game. We are almost always fingertips away being able to find what we want. Our latest research reveals just how important these moments can be: 82% of smartphone users turn to their phone to influence a...