Upgrades for Universal App Campaigns
Thursday, 19 May 2016
Google has announced updates to universal app campaigns in AdWords. The big news is this campaign type has been expanded from just Android to now include iOS. Now, all app developers can tap into the simplicity and power of Universal App Campaigns to reach billions of Android and iOS users on YouTube, the Google Search…
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Dunkin’ Donuts Makes Coffee Easier with Mobile
Monday, 23 November 2015
Dunkin Donuts placed an emphasis on driving customers to their stores with mobile. A consumer decides they want coffee, they search ‘coffee near me,’ and then they’re off. Mobile can put us in the hands of the consumer right at the point of decision.” —Scott Hudler, VP of Global Consumer Engagement for Dunkin’ Donuts https://youtu.be/k7v5SrM6jkQ…
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