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The Googlers go over some of the basics in a search campaign. They touch on campaign settings and proper structure which is an important step to a great start. In addition pay attention to the ad extensions if you are new to search ads.
Monday, 01 February 2016
Welcome back to Unskippable Labs — a series of experiments in content to understand video advertising. An Ad for the Ages is our second experiment tackling the question: Should storytelling change for customers of different ages? What does it mean for your client’s video strategy?
Continue Reading...Monday, 28 September 2015
Being able to reach consumers at the moment they want something is huge for business. Smartphones have given marketers billions of new daily moments to connect with people. Some of those moments are better for marketing than others, of course: you’re not looking for brand engagement as you post your vacation photos from Bermuda to…
Continue Reading...
Jan 25, 2015 
1 min 
